Playtech, the world's leading gambling tech company has signed a new deal that enables them to deliver world-class games to Canadian players.
Playtech has teamed up with Canada's NorthStar Gaming, and the partnership will see the London-listed company's games included in the most trusted online sportsbetting and casino brand in the region.
The new partnership involves Playtech now being able to roll out their IMS platform, alongside their casino products including poker, bingo, live games and online slots for NorthStar's launch in Ontario.
Playtech will provide their new partner with their tech platform so they can deliver a player-focused experience for players in Canada, which will be completed once regulatory approvals and licenses have been acquired.
Michael Moskowitz, Chief Executive Officer at NorthStar Gaming, said, "NorthStar Gaming is thrilled to be the exclusive Canadian partner in the media and publishing sector with Playtech, the world's leading gambling technology supplier. Playtech's exceptional suite of tools will give us an unmatched edge in the marketplace, given our proprietary content and localization - something we know consumers are looking for."
Aside from its top-tier products and services, Playtech is renowned for working with its licensees to raise industry standards in responsible business and safer gambling.
Mor Weizer, Chief Executive Officer at Playtech, commented on the partnership, "We are delighted to announce our partnership with NorthStar Gaming as it prepares to launch its market-leading online gaming business in Canada. Our success is driven by strategic partnerships with industry-leading operators around the world, and we are excited to partner with a leading entertainment company like NorthStar Gaming. At Playtech, we are driven to deliver a sustainable, commercially viable and engaging entertainment experience - for the benefit of all stakeholders."
Source:
https://www.newswire.ca/news-releases/northstar-gaming-announces-new-strategic-partnership-with-playtech-propelling-future-growth-of-canada-s-most-trusted-online-sports-betting-and-casino-brand-862868469.html
