Award-winning game provider Pragmatic Play proudly announces that it has successfully expanded its partnership with leading UK operator Betway to include their live casino products.
After initially adding Pragmatic Play's slots to Betway's catalogue of content in December 2020, the agreement has quickly expanded to add the supplier's range of live casino products this time.
This means that customers at Betway shall have access to the entire Live Dealer portfolio, including Pragmatic Play's first gameshow style live product, Mega Wheel, and also the popular Roulette and Blackjack Azure games.
The entire Live Dealer game titles of Pragmatic Play are broadcast from a state-of-the-art, specially designed studio in Bucharest, Romania, using the latest in 4k video technology and immersive sound systems.
The deal highlights the ease of upscaling Pragmatic Play's multi-product offering, with operators able to add more verticals swiftly and smoothly via the provider's single API solution.
Marketing & Operations Director at Betway Paul Adkins said, "Pragmatic Play's slot offering has been a great addition to our online casino, and we're delighted to be complementing that with their Live Casino range as well. Adding new verticals from Pragmatic Play was very easy through their single API integration and we look forward to enjoying continued success together in the future."
VP of Commercial Strategy and Operations at Pragmatic Play Bhotesh Maheshwari said, "Betway has only been a customer for a few months and we're already enjoying a fantastic partnership.
"Our Live Casino portfolio offers operators cutting-edge games designed for players of all tastes and we are very excited to take this relationship to the next level."
Pragmatic Play, founded in 2015, is a leading content provider to regulated markets worldwide, offering a game portfolio that is innovative and mobile-focused. Their passion for premium entertainment is unrivalled. They strive to create the most engaging and evocative experience for all their customers across a range of products, including slots, live casino, scratchcards and bingo.
Pragmatic Play currently makes up to five new slot titles per month, while also delivering Bingo and Live Casino games as part of its multi-product portfolio, available through a single API.
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Source: https://igamingbrazil.com/en/online-en/2021/03/22/pragmatic-play-expands-partnership-with-betway-with-live-casino-titles/