Relax Gaming has launched a new promotional suite called Relax Rush, which will support a €1 million campaign that mainly focuses on celebrating the developer's ground-breaking Dream Drop jackpot series.
Relax Rush aims to bring top-notch promotional tools, not only to networks powered by Relax, but also to operators, allowing brands to set their very own campaigns, significantly boosting engagement.
Relax will introduce the expanding suite by using it to support a multi-option tournament and daily cash drop system. The €1 million will be split between €50k, €150k, €300k and €500k, awarded in the months of September, October, November and December respectively.
In the Daily Rush, €2,000 worth of prizes can be won, with 50 prizes a day. This exciting prospect applies to all days of the week except for Friday, when things get even more interesting. The Friday Rush will see an €8,000 prize allocation during September, rising to €15,000 during the December tournament.
The initiative will also see the introduction of hotspot winners as a unique twist to the tournament functionality, surprising some lucky winners who don't manage to climb to the top position.
With no minimum bet required to trigger Relax Rush, and players are guaranteed to enjoy up to three prizes per day, with the initiative expected to further ramp up the excitement around its Dream Drop games.
Relax Rush is strengthened by the company's Relax ApexTM technology, providing a regulatory connection that can further streamline Relax's delivery to its operator partners for all promotional needs.
CEO of Relax Gaming Simon Hammon said, "Players would be forgiven for thinking our Dream Drop games couldn't get any more exciting, but the next few months are going to prove otherwise with our €1m campaign supported by Relax Rush!
We're always on the lookout for ways that we can make life easier for our operating partners and the Relax Rush Promotional Suite is an innovation that we have extremely high hopes for as we continue to drive differentiation in the iGaming sector."
About Relax Gaming
One of the industry's leading B2B suppliers, Relax Gaming was recently named Best Mobile Gaming Software Provider at the prestigious EGR B2B Awards and Best Game Provider at the AskGamblers Awards. Aside from that, the company has consistently enjoyed many other industry awards and nominations this year.
Relax Gaming provides more than 4,000 online casino games, from its high performing proprietary slots to a significant, diverse library of content from hand-picked third-party studios via its partnership programs.
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