SOFTSWISS has been awarded the Best Marketing Campaign 2025 title at the SiGMA Central Europe Awards for its dynamic "Hungry for Success? Dive in with SOFTSWISS" campaign. This recognition celebrates the company's exceptional creativity, innovation, and execution in delivering a marketing initiative that achieved remarkable engagement and left a lasting mark on the iGaming industry.
The campaign premiered at ICE Barcelona 2025, introducing a striking shark motif to represent the brand's strength, precision, and ambition to lead the market. The concept encouraged partners to "dive in" and grow alongside SOFTSWISS, reinforcing its reputation as a top technology innovator in the iGaming sector.
Adding to the experience, visitors to the SOFTSWISS booth were treated to a live art performance by acclaimed Spanish street artist Slim Safont, who created a captivating shark mural at the entrance of the event. This interactive element amplified the campaign's message and provided attendees with an engaging, memorable connection to the SOFTSWISS brand.
Across digital platforms, the "Hungry for Success" campaign delivered outstanding results, achieving impressive visibility and engagement across LinkedIn, Instagram, and Google Ads. It exceeded targets for impressions and reach, while earning widespread praise for its originality and impact.
Valentina Bagniya, Chief Marketing Officer at SOFTSWISS, said:
"Hungry for Success isn't just a campaign - it's our mindset. It captures who we are as a brand: ambitious, brave, and determined to lead. Winning at the SiGMA Central Europe Awards proves that when creativity meets clarity and conviction, it resonates and delivers real results."
Earlier in 2025, SOFTSWISS was also recognized for its "Cheers to 15 Years" anniversary campaign, which earned the Best Marketing Campaign award at SiGMA Africa. The company later celebrated dual victories at the EGR Marketing & Innovation Awards, where it was named Marketing Team of the Year for its innovative use of data and technology, and CMO Valentina Bagniya received the B2B Marketer of the Year honor for elevating SOFTSWISS into a global marketing powerhouse.
Continuing to shape industry insights, SOFTSWISS has also launched the 2026 iGaming Trends Report, the fourth edition of its annual data-driven analysis. This comprehensive study provides valuable foresight for operators, suppliers, and other stakeholders.
Softswiss partners of Bankrollmob.com:
PLAY
Stake$7 FreeT&C appliesBRM EXCLUSIVE: $7 No Deposit Bonus for Casino, Sports Betting & Poker + 3.5% lifetime rakeback + 100% up to €/$500 Bonus (only 30x wager)
Please note: The no deposit bonus requires KYC Level 2 verification.
You need to contact Stake support to claim your no deposit bonus & deposit bonus (min deposit: $/€100, Max Deposit: $/€500).
PLAY
Playamo$/€300 + 150 FreespinsT&C appliesWelcome Bonus – Get up to €/$300 + 150 Free Spins!
3,500+ exciting games, several accepted fiat and cryptocurrencies, thrilling tournaments, lucrative progressive jackpots, a rewarding VIP program, speedy cashouts, awesome promos and bonuses, and 24/7 excellent customer support!
Source: https://www.softswiss.com/news/softswiss-wins-best-marketing-campaign-award-igaming-2025/
