Octoplay has taken another significant step in its European expansion, forging a new partnership with Evoke Group to deliver its cutting-edge content to players in the UK and Denmark. This collaboration will see Octoplay's portfolio go live across two of Evoke's flagship brands, 888 and Mr Green, further strengthening the supplier's presence in key regulated markets.
The partnership builds on the successful foundation laid with William Hill in 2024 and marks a deeper strategic alignment between the two companies. That earlier launch included a bespoke version of Jackpot Hunt, tailored specifically for the William Hill audience - a clear sign of Octoplay's commitment to delivering localized, high-performing content.
This latest development follows a series of major milestones for Octoplay, including a recent deal with Denmark's state-owned Danske Spil and the company's sixth UK integration via Midnite. By bringing its full suite of games to 888 and Mr Green players, Octoplay continues to cement its status as one of Europe's fastest-growing iGaming content providers.
Now active in nine regulated markets across the continent, Octoplay is reinforcing its role as a preferred partner for top-tier operators seeking innovative, market-relevant gaming experiences.
Ralitsa Georgieva, Director of Business Development at Octoplay, said:
"Expanding our partnership with Evoke through 888 and Mr Green highlights our momentum in delivering premium content to tier-one operators. This integration marks our third partnership in Denmark and another successive launch in the UK, bringing Octoplay's content to even more players across both markets."
Keiron Downs, Head of Content Operations at Evoke, added:
"We are pleased to partner with Octoplay and introduce their innovative game portfolio to our 888 and Mr Green players in Denmark and the UK. This strategic expansion reflects the strong performance of our existing partnership and our confidence in Octoplay's ability to deliver exceptional gaming experiences.
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Source:
https://www.octoplay.com/news/octoplay-advances-on-its-european-growth-strategy-by-partnering-with-evoke-group-in-the-uk-and-denmark
