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First Look Games Announces Partnership with Gaming Powerhouse IGT

Tags: First Look Games, IGT, International Game Technology, video slots.
Posted on 12 January 2021 by "T".

First Look Games is happy to announce that they have formed a partnership with IGT.

International Game Technology (IGT), a global leader in gaming entertainment, has agreed to expand its affiliate offering to First Look Games, the largest network currently available in the iGaming industry.

The flagship partnership is set to open direct access to the marketing assets for select games from the IGT PlayDigital portfolio, a highly popular gaming suite with top-rate reviews within the global affiliate community.

First Look Games aims to become the bridge between game developers and iGaming affiliates and publishers by providing game information, full game libraries and content about latest releases before anybody else.

This latest collaboration will open direct access to the marketing assets for select game titles from the IGT PlayDigital portfolio. Their initial list at First Look Games features 15 games including Cleopatra Gold, Griffin's Throne, Pyramidion, DaVinci Diamonds, and Wolf Run.

First Look Games Demo Game Server

Just recently, First Look Games launched their brand-new Demo Game Server, allowing developers to showcase free-to-play versions of their latest games and slot releases via affiliate websites. The system's age verification protocols allow both game studios and affiliates to meet compliance standards and ensure a safe next-level experience to the player.

Available for free to affiliates, this first-of-its-kind system ensures responsible gambling standards are met for the end-user, as well as throwing open the shop window to an even wider audience for suppliers' game demos.


Founder of First Look Games Tom Galanis said about teaming up with IGT, "This really is a momentous occasion for First Look Games and credit to everyone who has been involved with our growth. Signing an industry powerhouse such as IGT to join the ever-expanding family of content providers available to connect with our affiliate publishers through our platform is a real testament to the reputation we now have in the gaming and affiliate sectors."

"Being able to offer IGT's latest digital slot games is a very exciting prospect and one which I know will thrill our affiliate subscribers. We are proud to connect the very best suppliers with the very best affiliate publishers and delighted that IGT will benefit from the awesome marketing reach we now command."

Senior vice president of IGT PlayDigital Enrico Drago said, "First Look Games has established itself as a leading gateway to the affiliates community. Our partnership with First Look Games provides IGT PlayDigital with a proven program for expanding the reach of our world-class digital games and driving digital growth for many of our global customers."

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Source:
https://www.sigma.com.mt/news/industry-leading-company-igt-joins-the-growing-ranks-on-the-leading-igaming-hub

https://firstlookgames.com/

https://www.igt.com/products-and-services/playdigital

 


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6 comments on "First Look Games Announces Partnership with Gaming Powerhouse IGT "

 dule-vu12/01/2021 11:31:02 GMT
so as I can understand from this news,they will offer people to try their games for free,from demo version and not have problems with age protocols verification?if I didnt understand this well,would be nice that somebody explain me this!I know that you can try every game online for free,with demo version and on lot of sites you dont have to be even loged in!but ok,if they want to make something from this,good for them!
 geseco1212/01/2021 14:29:26 GMT
Marketing is now in charge of the online gaming market, I think the union is for something much greater, I think they want exponential growth in the market, that's why that decision-making is fantastic, they also want to provide their subscribers affiliate your latest digital slot games, with better graphics that will excite your customers.
 dule-vu13/01/2021 15:52:55 GMT
would be good to see what benefits they will have from this move and what this will bring to company!dont see what they expect from free playing their games,that players see it on some other site then casino site and then to come to play and to make deposits?probably something like that!
 CALICUL14/01/2021 10:34:18 GMT
Another alliance that will be better for both of them, i think. When you don't do well on your own, combine power with someone else for more success. However, in this way they will be profitable if the marketing decisions are good
 geseco1216/01/2021 19:02:46 GMT
It is clear that the union they make is by the way benefits of both companies, I think their objectives is to benefit both from player traffic, that is marketing, in addition to wanting to provide greater credibility and security to their clients, as well as a good system of games before others.
 CALICUL17/01/2021 12:36:56 GMT
The first thing that matters for them will be profit, then the rest will be redirected to winning customers. It is normal for a businessman not to want bankruptcy. Important thing is that people also make money, because they will not play, if they always lose.

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