(15:59 GMT)
Username   Password  

BankrollMob logo  
Promotions Reviews Bankrolls - Free No Deposit Offers Poker Forum News: Poker, Casino, Betting & Bingo Sport Bets Poker Freerolls & Tournaments Leaderboards Support & FAQ
transparent separator
POKER CASINO BINGO BETTING
transparent separator

BankrollMob Poker News

oct
30

PokerStars teams up with UFC brand

Tags: mixed martial arts, PokerStars, UFC.
Posted on 30 October 2019 by "T".

Photo by UFC.com, Public Domain

 

PokerStars is now the exclusive "poker partner" of the UFC. Photo by UFC.com, Public Domain

One of the world's leading online poker rooms has announced an exclusive partnership with the UFC.
PokerStars has confirmed it is now the "official poker partner" of arguably the biggest mixed martial arts (MMA) franchise on the planet. UFC has been in existence since 1993, long before the establishment of online poker. However, it wasn't until the late 2000s and early 2010s when UFC would become a global brand, thanks to mainstream media coverage, with their latest five-year media rights agreement with ESPN worth an approximate $1.5 billion. It's not the first time that the owners of PokerStars have sought to get into other sports, having acquired one of the world's largest sports betting operators last year in a deal worth $4.7 billion.

Although UFC was born in the U.S., it's taken some time for the biggest cities to embrace it. For instance, LA is becoming just as mad about UFC as it is about basketball. The Staples Center, home of NBA's Western Conference contenders the Clippers and the Lakers, also played host to UFC 227 and the rematch between TJ Dillashaw and Cody Garbrandt II.

The PokerStars brand can be found in the Octagon ring
Taking all that into account, it makes more sense than ever for PokerStars to want to position itself alongside such a fast-emerging brand. With the U.S. online poker industry steadily recovering, it seems the right time to secure a prominent place in the UFC's iconic Octagon. The PokerStars brand is printed in and around the Octagon during all major fights in a bid to enhance its customer base in emerging U.S. states, as well as appeal to those UFC fans that might enjoy a game of cards.

There are also an increasing number of UFC-branded promotions and initiatives listed on the PokerStars site. The platform has launched a new range of fast-paced UFC-branded poker tables called Spin & Go's, where poker and MMA collide on-screen.

PokerStars is no stranger to launching poker game variants, having released Unfold Hold'em last year. If you're not yet familiar with the Spin & Go concept, it's basically a hyper-turbo way to play your poker. They are three-max sit & go tournaments, with each player beginning with 500 chip stacks.

Discovering UFC Spin & Go and UFC KO Poker action

Photo by kaboompics, Public Domain.

The PokerStars platform is compatible with all laptop, smartphone and tablet devices. Photo by kaboompics, Public Domain. 

The beauty of them is that each tournament you enter will have different prize pools assigned entirely at random, up to a maximum of 12,000 times your initial buy-in. For example, if you were to enter a $7 Spin & Go, it would be possible to play for a $70,000 first prize (although PokerStars states that a 12,000x prize pool multiplier will only occur once in every one-million Spin & Go's). The UFC-branded Spin & Go's don't just offer huge cash prizes, they also offer UFC promotions and VIP experiences too.

The second UFC-branded poker initiative on PokerStars is the UFC KO Poker tables, which is a simple rebrand of the KO Poker games. The tables in UFC KO Poker are designed to replicate the shape and atmosphere of a UFC octagon ring, complete with sound effects and animations.

While the UFC KO Poker tables are still readily available, PokerStars also announced an exciting $10 million-guaranteed tournament series earlier this summer, called the UFC KO Poker Series, which operated for eight days, offering some massive prize pools and even three exciting travel packages for UFC fans to go and watch UFC 241 in Anaheim.

The progressive UFC KO Poker tournaments offer a refreshing change to a conventional multi-table tournament. In these games, players pick up cash rewards for knocking out players that have bounties on their head. Each player starts with a bounty that equates to only half the buy-in of the tournament, but with every player you eliminate you'll earn half of that bounty. The other half of their bounty is added to your own bounty above your head.

What this means for the variance of UFC KO Poker tournaments is that players can still make a healthy return from a KO Poker game without even finishing in the big money, thanks to the accumulation of bounties along the way. It's said that while most multi-table tournament pros use between 150 and 200 buy-ins, those who exclusively play progressive UFC KO Poker games only require between 100 and 150 buy-ins.

 


« Poker News   /   Comment on this news » Bookmark and Share

Related Articles:

15 comments for "PokerStars teams up with UFC brand"

 dule-vu31/10/2019 11:42:53 GMT
another thing where poker stars is sponsor,another market that they want to be more involved and with this spins and go and other things,they want to take UFC fans on their site!with their logo in octagon ring and with this thing with betting at US market,this will bring big business for poker stars!
 CALICUL31/10/2019 14:37:39 GMT
I do not know how beneficial this alliance is, because i do not look at the UFC and there are a lot of countries, where Pokerstars activates but UFC fans are few. I would say that it is better to promote their logo on TV but also with some generous promotions, gifts and freerolls for his clients.
 Mober31/10/2019 18:00:45 GMT
It looks a good partnership for poker stars. They are gonna have lots and lots
of advertising from these games.
The fights are televised in too many countries.
And they have set up a new series of tournaments with big prizes.
Something easy for them Smile
 CALICUL01/11/2019 16:38:59 GMT
I think it's very easy for them, as you say, but it's not easy for the players, because the gifts they receive for the wager are smaller than before, and this is not fair play for their clients. Pokerstars must also do something for the customers, if they don't do that, then they will have to lose.
 dule-vu02/11/2019 10:49:00 GMT
maybe for all of us best thing was when poker stars had only poker games,but in last years they are more in other way of gambling,you can see that in casino games and sport betting,now ufc and all other things!its just new type of gamblers and new generations want this kind of things!
 bowie198402/11/2019 16:34:47 GMT
This team-up happened quite some time ago already. There were many instances of UFC branded poker tournaments and UFC slot game casino races on the site already so this is nothing new to me to be honest... But we'll see what new promotions this will bring.
 CALICUL02/11/2019 20:01:27 GMT
Pokerstars didn't stay at poker because the money can be obtained from many gambling games and also for the Amaya Group (as it was called at the time of purchase) only the profit matters, not the players' satisfaction. Now, i am curious what will happen with this operator.
 DaCapo7103/11/2019 08:02:42 GMT
Poker Stars is one of the biggest name in the poker world, so it was a good promotion for every network to have a partnership with Stars. And for UFC it was a good combination for thwir games. For the future it was necessary to have big partner in this business to grow.
 dule-vu03/11/2019 11:54:17 GMT
for me this doesnt mean much and I will not play more because of UFC,but for some players,especially younger this will be something and they will come at poker stars!new generatons love new things and they want to play on everything!its same like somebody like to bet when two players play some game on playstation and you bet on who will win!
 Nightkid04/11/2019 12:18:30 GMT
I really don't know what the benefit of this association is, but the only thing that interests me is that the freeroll that was before came back, since now you only have money to play tournaments, there are very few possibilities that you have to make some money for the tournaments and that bothers me a little Aww crap! Aww crap! Aww crap!
 pajalnick04/11/2019 15:46:08 GMT
as it should be .... lately PokerStars has been very active in promoting UFK .... so it was clear that they were seeking what privileges ... and here's the news .... Now they have become an exclusive partner for the OFS .... of course. Perhaps this is a good marketing move for PokerStars that will bring them a lot of profit
 bowie198404/11/2019 17:02:52 GMT
Posted by Nightkid:
I really don't know what the benefit of this association is, but the only thing that interests me is that the freeroll that was before came back, since now you only have money to play tournaments, there are very few possibilities that you have to make some money for the tournaments and that bothers me a little Aww crap! Aww crap! Aww crap!

It's a crosspromotion between the two brands. If they have similar target audiences then it's a win-win for them from a marketing standpoint.
 Mober05/11/2019 18:31:38 GMT
It is a plus in advertisement for both parties. It doesnt offer anything to the players,
i believe. Dont expect any move from sites like that to be a promotion to the players.
And besides that, their promotions are targeting specific players.
And they are far now from giving something absolutely free, like in the past Smile
Perks of being in the top Smile
 bowie198409/11/2019 22:34:17 GMT
Posted by Mober:
It is a plus in advertisement for both parties. It doesnt offer anything to the players,
i believe. Dont expect any move from sites like that to be a promotion to the players.
And besides that, their promotions are targeting specific players.

Well, the players who like to watch/bet-on UFC and play online poker at the same time is not that big number anyway, right?
 dule-vu10/11/2019 11:42:02 GMT
maybe its not big number of players who like both things,but who know what will happen when they come at USA market and how many players who like both things in same time,they will get!dont think that they doing things like this just like that,they know market well and they will earn from this,just is question how much!

Write a comment:

You must be logged in, to comment on news...

© 2019 BankrollMob.com - All Rights Reserved CONTACT | ABOUT | PRIVACY & COOKIE POLICY | TERMS & CONDITIONS | NEWSLETTERS | AFFILIATES | REPORT SPAM | ADVERTISING
  Bookmark and Share